សំណួរ​ដែលគេ​ច្រើន​សួរ

If you want to make an FAQ section that resonates with your customers, don’t just slap some ordinary questions and answers on a site page. Carefully think about what questions to include, consider who will answer (and how), and offer next-step solutions for when FAQs aren’t enough.

Tips for writing a good FAQ page

1. Use data to pick the right questions
2. Form clear criteria around responding
3. Offer multiple solutions
4. Track your progress
5. Make your FAQ page easy to find

For customers to use your FAQ page, it needs to be easily accessible—both on and off your site.

Start by optimizing the content for search with SEO tactics. That way, if customers turn to Google for an answer about your product instead of visiting your website, the search engine can still route them to the right FAQ page.

For customers who are going straight to your site for answers, put the link to your FAQ or support page in a highly visible place—preferably in the top navigation bar. This will encourage customers to read through the FAQs before they reach out to a support rep or open a ticket.

Once customers reach the page, make sure your FAQs are well organized and intuitive. The whole point is to let your customers serve themselves, so the page must be simple to navigate. If you have more than 20 questions and answers to post, you should also include a search bar.